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Covering hot new topics and industry news is an excellent way to get to the top of the SERPs fast. Everybody wants to know the latest and greatest. Google has made it clear that purchasing links violates their quality guidelines. If you enjoy indoor activities, shopping, museums, theatres, dining out …

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The truth about cloaking

The safest way to ensure there are no duplicate content problems is to use a rel=canonical tag on the republished article. This will tell Google that the linked article is the original and therefore should be indexed, and any ranking benefits will be passed through. Stick to these good …

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Lessons I've learned from walled garden sites

SEO marketing seeks to connect with consumers to create buzz. Content is a very important part of your website but it is far from the only on page factor that will affect how well your website performs. So search engine optimization essentially involves making it easy for search engines to …

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Types of site changes brought on by link research

The best part of SEO and inbound marketing as a whole is the ability to track and refine the entire process. Did you know that there are hundreds of reporters out there looking for expert advice? If you're good enough, you can be featured on big sites like Wall Street …

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